International Women’s Month is the perfect time to sing the praises of the highly influential women who work within the floral industry. Their dedication to their craft has left a mark on the world of floral design that will inspire future generations. The floral industry boasts several influential women with significant contributions to the artistry, business, and innovation of the industry. Among these talented women are Jane Packer, Carolyne Roehm, Nicolette Camille, and Amy Merrick.
Jane Packer was only 23 when The Times featured one of her bouquets. After the feature, she began showing up on the international stage and meeting the various types of people involved in the bridal industry. One hair stylist invited her to a meeting with a bride whom she told Packer could not be missed. The bride was Sarah Ferguson, and Packer provided the flowers for her wedding to the Duke of York. Her distinctive style emphasized clean lines, bold colors, and unconventional floral combinations. She went on to found the Jane Packer Flower School in London and authored several books that share her expertise and techniques.
Carolyne Roehm is a celebrated author, designer, and gardener who rose to fame within the floral industry through her exquisite garden designs and her elegant approach to floral arrangement. Her inspiration comes from nature, art, and her travels resulting in elegant and timeless floral compositions that reflect her refined taste and aesthetic sensibility. Roehm is also a sought-after speaker and educator who offers workshops and seminars on floral design and garden planning.
Nicolette Camille spent much of her youth outdoors appreciating the shapes, colors, and textures that occur in nature. Her floral designs are focused around nature and the changing seasons. Her work is characterized by textural richness, color harmony, and whimsical elegance that combine to create an immersive and enchanting floral experience. She is committed to sustainable practices and an advocate for locally grown and environmentally friendly flowers in her designs.
Amy Merrick is famous within the floral industry for her romantic and whimsical designs and her unique storytelling approach. She spent years exploring and experimenting with flowers to develop her own distinctive aesthetic and voice. Merrick’s ability to collaborate with top publications and brands as well as her educational workshops and classes have solidified her reputation as a leading influencer in the world of floral design.
Jane Packer, Carolyne Roehm, Nicolette Camille, and Amy Merrick have become just a few of the influential women in the floral industry. Their expertise is an example of what hard work and dedication can accomplish. On this International Women’s Day, we want to honor their work as well as the work of our female staff here at Edgewood Flowers. Want to see the magic they can work with flowers? Order a custom arrangement and let them tell your story with artistry.
